Case study

PrimeReach Care is a government funded, acute health care service to around 500,000 people in its local region. Located across multiple, geographically dispersed sites, it employs over 15,000 people in a wide variety of professional and ancillary roles and maintains a variety of important partnerships with dozens of other organisations.

NEED THIS PAPER? VISIT ESSAYLINK.NET, WHATSAPP US OR CALL US AT +1-251-265-5102

For expert academic writing assistance, visit [EssayLink](https://essaylink.net/order) to achieve your goals.

PrimeReach Care has faced very substantial challenges in recent years. Some, like the covid pandemic were exceptional, but thankfully quite short-lived. Others, such as a fast-aging population and the emergence of some chronic skills shortages in key areas, are longer term in nature, but equally concerning in terms of their potential impact on PrimeReach Care’s capacity to provide the highest standards of healthcare. Skills shortages in some specialist areas are becoming increasingly severe. PrimeReach Care has plugged gaps by recruiting overseas but is finding it hard to retain these recruits for longer periods of time. 

During 2024, employee voice activities highlighted that groups of staff were dissatisfied about pay and conditions within the organisation. This has now abated due to significant government-funded pay rises, but discontent among staff in respect of terms and conditions continues to simmer. Staff retention is a particular current challenge, as is absence. A higher percentage of PrimeReach Care’s employees are currently taking extended periods of sick leave than has ever been the case before, and in over 50% of these cases poor mental health comprises at least one of the causes.

NEED THIS PAPER? VISIT ESSAYLINK.NET, WHATSAPP US OR CALL US AT +1-251-265-5102

For expert academic writing assistance, visit [EssayLink](https://essaylink.net/order) to achieve your goals.

Senior managers at PrimeReach Care have recently attended a briefing given by ministers and officials, at which some very clear messages were communicated regarding the next five years. The most important concerned funding. Put simply, health care services like PrimeReach Care should plan for very tight, ongoing financial settlements in the next five years. They should not expect above-inflation increases in their regular operating budgets, which include pay for staff. Any additional funds that become available will be focused specifically on priorities such as bringing waiting lists and waiting times down. Capital budgets will also be very constrained, reducing the availability of funds for new buildings and equipment. Repair bills will have to be met out of current expenditure. Substantial efficiency improvements and increased productivity are both needed and expected. 

Senior Managers have asked the People Department to provide recommendations about appropriate future actions at PrimeReach Care in some key areas. You work in a generalist, mid-level People management role on PrimeReach Care’s main site but are considered to be someone who is appropriate for promotion into a more senior role on completion of your studies. The People Director has asked you to provide answers to the following questions that will provide insight into some of the major challenges facing PrimeReach Care and help to inform the recommendations.

NEED THIS PAPER? VISIT ESSAYLINK.NET, WHATSAPP US OR CALL US AT +1-251-265-5102

For expert academic writing assistance, visit [EssayLink](https://essaylink.net/order) to achieve your goals.

Questions

1. Assess the impact of globalisation at PrimeReach Care, linking this to the potential for it to enhance its processes for sourcing medical staff from overseas into hard-to-recruit posts (AC 1.1)
2. Critically evaluate how far and in what ways future technological developments will be able to reduce staff costs at PrimeReach Care over the next five years, whilst maintaining or improving service levels. (AC 1.2)
3. particular challenge is the ageing workforce and subsequent effects of this including the degree of turnover and loss of intrinsic expertise. Evaluate the long-term impact of population ageing for PrimeReach Care. (AC 1.3)
4. Appraise the potential long-term consequences on work, employment and management practices at PrimeReach Care, arising from published forecasts about the economy over the coming three years. (AC 1.4)       
5. Evaluate current developments in social media and the potential for PrimeReach Care to make more strategic use of social media to enhance its reputation as an employer and attract new members of staff.  (AC 2.1)       
6. Assess the likely impact of the government’s current economic policies, on the people practice agenda within the healthcare sector.  (AC 2.2)
7. Analyse the potential consequences for PrimeReach Care of major legal and regulatory developments in employment and the labour market. (AC 2.3)
8. Critically discuss current labour trends and how skills shortages are most likely to have an adverse impact on recruitment and retention at PrimeReach Care over the next two to three years. (AC 2.4)
9. With reference to theories you have researched for a management training course at PrimeReach Care entitled ‘effectively managing the people aspects of change’, analyse the effective management and leadership of change in organisations. (AC 3.1)
10. Examine how best to tackle resistance to cultural change at PrimeReach Care, including making specific recommendations about this. The driver for this is the productivity improvement agenda that PrimeReach Care expects to become an increasingly prominent feature of its people management activity over the coming three years.  (AC 3.2) 
11. Evaluate the future advantages and disadvantages of home and hybrid working for PrimeReach Care to inform management decision-making in this area. (AC 3.3)
12. Assess the contribution of people management in improving organisational productivity across PrimeReach Care’s operations. (AC 3.4)
13. Examine the ethics of proposed initiatives for the use of HR surveillance technologies at PrimeReach Care, including those which keep a record of computer usage both on site and at home, and ‘wearables’ which track someone’s location during their working day. (AC 4.1)
14. Evaluate policy and practice aimed at improving employee wellbeing and making recommendations in respect of reducing the incidence of long-term ill health among staff at PrimeReach Care, particularly for reasons related to mental health. (AC 4.2)
15. Critically evaluate theories around sustainability and how people professionals at PrimeReach Care could apply these to introduce sustainable management practices. (AC 4.3)
16. Critically discuss current thinking on ‘unconscious bias in respect of equality, diversity and inclusion (EDI) with a view to making and justifying recommendations to PrimeReach Care leaders about appropriate management responses. (AC 4.4)

NEED THIS PAPER? VISIT ESSAYLINK.NET, WHATSAPP US OR CALL US AT +1-251-265-5102

For expert academic writing assistance, visit [EssayLink](https://essaylink.net/order) to achieve your goals.

Declaration of Authentication

Declaration by learner

I can confirm that: 1.   this assessment is all my own work.  2.   where I have used materials from other sources, they have been properly acknowledged and referenced. 3.   I have not used Artificial Intelligence tools to generate content for my assessment. I understand the consequences of malpractice and accept that any violation of this agreement may result in disciplinary action.
Learner name:
Learner signature:  (This must be a true signature, so a handwritten signature, or a photo or scan of a handwritten signature, or an e-signature. A typed signature is not acceptable.)
Date of submission* Date of first re-submission (if applicable)* Date of second re-submission (if applicable)* *This should be the date on which you submit your assessment for marking

Marking Grid

Learners will receive a Pass, Merit, Distinction or Refer/Fail result at unit level.

You should mark in line with the generic grade descriptors provided on the last page of this brief.

You must provide a mark from 1 to 4 for each Learning Outcome in the unit. You must provide constructive, developmental feedback for each Learning Outcome where you award a mark of one, so refer/fail. If it is your Study Centre’s policy, you can also provide constructive, developmental feedback for learning outcomes where you award a mark of two or above. In both cases, you must provide rich summary feedback at the end of the feedback form, following the instructions provided there.

To pass the unit assessment learners must achieve a 2 (Pass) or above for each of the learningoutcomes.

The overall mark achieved will dictate the grade the learner receives for the Unit, provided NONE of the learning outcomes have been failed or referred.

Overall mark	Unit result
0 to 7	Refer / Fail
8 or 9	Pass
10 to 13	Merit
14 to 16	Distinction

Learners’ result should be recorded in a marking grid similar to the example below.

Marking grid:

Learning outcome	Mark
LO1	2
LO2	3
LO3	3
LO4	2
Overall mark	10
Unit Result		Merit

EXAMPLE Marking grid and feedback for learner – 7CO01

This is an example feedback form. You will need to amend it so that it specifies the correct questions for the moderation window in which you’re submitting learners’ results.

Centre number
Centre name
Learner number (1st 7 digits of CIPD Membership number)
Learner surname
Learner other names (e.g. first name and middle name(s))

Note to Assessor – Please enter a mark for each LO. You need only provide feedback where you have awarded a mark of 1. This feedback should be developmental.

LO1 Understand ways in which major, long-term environmental developments are affecting employment, work and people management in organisations. (Provide rationale for judgements against each question and identify areas for development)		Mark (1-4)
Q2	Critically evaluate how far and in what ways future technological developments will be able to reduce staff costs at PrimeReach Care over the next five years, whilst maintaining or improving service levels. (AC 1.2)
	Assessor feedback first submission (if applicable)
	Assessor feedback resubmission 1 (if applicable)
	Assessor feedback resubmission 2 (if applicable)
LO2 Understand current and short-term developments in the people management business environment. (Provide rationale for judgements against each question and identify areas for development)		Mark (1-4)
Q6	Assess the likely impact of the government’s current economic policies, on the people practice agenda within the healthcare sector.  (AC 2.2)
	Assessor feedback first submission (if applicable)
	Assessor feedback resubmission 1 (if applicable)
	Assessor feedback resubmission 2 (if applicable)
LO3 Understand how change, innovation and creativity can promote improvements in organisational productivity. (Provide rationale for judgements against each question and identify areas for development)		Mark (1-4)
Q11	Evaluate the future advantages and disadvantages of home and hybrid working for PrimeReach Care to inform management decision-making in this area. (AC 3.3)
	Assessor feedback first submission (if applicable)
	Assessor feedback resubmission 1 (if applicable)
	Assessor feedback resubmission 2 (if applicable)
LO4 Understand the key interrelationships between organisational commitment to ethics, sustainability, diversity and wellbeing. (Provide rationale for judgements against each question and identify areas for development)		Mark (1-4)
Q13	Examine the ethics of proposed initiatives for the use of HR surveillance technologies at PrimeReach Care, including those which keep a record of computer usage both on site and at home, and ‘wearables’ which track someone’s location during their working day. (AC 4.1)
	Assessor feedback first submission (if applicable)
	Assessor feedback resubmission 1 (if applicable)
	Assessor feedback resubmission 2 (if applicable)
Total for this TASK		/16

Total marks for UNIT:		Grade:
Total marks for UNIT (resubmission 1 if applicable):		Grade (resubmission 1 if applicable):
Total marks for UNIT (resubmission 2 if applicable):		Grade (resubmission 2 if applicable):
Assessor Feedback Summary: Please use this box to summarise your feedback on the assessment overall. This should highlight strengths and any areas for improvement, either referring to specific LOs or commenting more generally across the assessment. (Note: developmental feedback on any LOs awarded a mark of 1 should have already been provided in the relevant box of the assessment form above. Please use a different font colour for any resubmission comments.)
Assessor name:	Submission	Resubmission 1	Resubmission 2
Assessor signature*: I confirm that I am satisfied that to the best of my knowledge, the work produced is solely that of the learner.
Date:

*This must be a true signature, so a handwritten signature, or a photo or scan of a handwritten signature, or an e-signature. A typed signature is not acceptable.

Second Marker Feedback (complete if second marked)
Second Marker Name
Second Marker Signature			Date