The aim of this module is to introduce the students to an understanding of the key concepts, theories and principles of Sport Marketing. Some of the key concepts of the module

Level 4 CRN 13705 Introduction to Sport Marketing Module Handbook 2025/26 | LBU Module Aims The aim of this module is to introduce the students to an understanding of the key concepts, theories and principles of Sport Marketing. Some of the key concepts of the module include exploring the unique nature of Sport Marketing in […]

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The aim of this module is to introduce the students to an understanding of the key concepts, theories and principles of Sport Marketing. Some of the key concepts of the module