You are to produce and develop a strategic marketing plan for Costa Coffee that measures achievement of marketing objectives within key performance metrics that incl
This submission should include the following documents: LO1 A Power Point with Speaker Notes (as a combined PDF) with LO2, LO3 & LO4 – a report that includes a marketing plan and a media plan in the format of a press release. All work must be supported by research and referenced using the Harvard referencing system (or an […]