Visit one of the ActiveSG facilities and analyze it using the four dimensions of the Servicescape Model. Discuss specific recommendations for improvements in each dimension based on your observations.
MKT363 Services Marketing Group Based Assignment Questions 2025 | SUSS MKT363 GROUP-BASED ASSIGNMENT For GBA, the Face-to-face presentation is worth 15% and the PowerPoint is worth 10% of the final mark for MKT363 Services Marketing. The cut-off date for this assignment is 19 March 2025, 2355hrs. This is a group-based assignment. You should form a group […]