You need to choose one business (hotel of your choice) in a specific market. A specific business in a specific country. The bigger the chain, the better to research and find data. EVERY TOOL USED MUST BE APPLIED TO THE SAME BUSINESS
You have to use 2 frameworks to Critique and interpret (deeper Critically Analyse) the impact of the macro environment of your selected business and influence its strategies. Report You need to choose one business (hotel of your choice) in a specific market. A specific business in a specific country. The bigger the chain, the better to research […]